The highlight of Apple’s ‘Spotlight turns to Notebooks’ event turned out, as many have been speculating, to be a manufacturing process after all. Up to now Apple Laptops have been an assemblage of chassis, skin and a host of components hooked onto the frame. But now, Apple has a whole new way of doing things.
Apple this evening held its much hyped Let’s Rock! event, the first after Peter Oppenheimer said that Apple had in the pipeline “technologies that our competition will not be able to match”. Rumours of tablets and new ipod models ensued.
Apple, in an effort to protect its iTunes income streams, is reported to have banned the development of music players using its SDK launched recently.
Newsflash! — Apple has done what everyone was expecting them to do and added movie rentals to iTunes in an update available immediately. The update takes iTunes to version 7.6 and also requires Quicktime 7.4 which is also available now.
Steve Jobs is no stranger to the corporate presentation and with his usual flair he launched Apple’s latest computer product, removing it from it’s wrapping — a standard sized manila envelope!
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